This is an advertisement to spread the word about the current movement in Minnesota to "Keep the North Cold." This movement is driven by Askov Finlayson, and focuses on the importance of climate change to the northern states. 

The illustration captures all of the good things that come from our famous winters. The wintery scene is encompassed inside a letter "N" to represent the bold, cold north
Photography by Askov Finlayson
More information can be found on their website

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