Winslow Capital Management was an investment firm looking for a change in branding. The goal was to increase professionalism, consistency across all materials, and provide a friendly face to investment.
Designed while at Cue  / CD Alan Colvin  /  Identity & web design by Matt Erickson

The big idea is growth in trust & investment. The "W" monogram creats a series of dots that grow upward, revealing the monogram within them. Typography, color, and layout were integrated consistently across business cards, invoices, one-pagers, pitchbooks and brand collateral. 
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